MY WHY

SSCV's motto "For The Kids" hits home. I was the kid whose life was shaped by snowsports

I started snowboarding at the age of 11, competed in USASA events, and lived for the next time I could be on my board. I moved to the mountains at 23 and have built both my life and career around the ski and snowboard community. I have experienced firsthand how snowboarding builds character, creates community, and changes lives. This perspective shapes how I will approach marketing. I'm excited to help SSCV tell stories that inspire, engage the community, and celebrate the athletes and staff who make this organization extraordinary.

PORTFOLIO

This portfolio showcases how my 7 years of entrepreneurial and marketing experience align with the key responsibilities for this role
Download Resume

MARKETING & DIGITAL STRATEGY

In my role at GreenChoice, I increased organic website traffic from 100-200 visitors per month to 30000+ unique visitors over 6 months through a blog and SEO strategy
GreenChoice Blog

CONTENT CREATION & SOCIAL MEDIA

As an entrepreneur, I wore many hats when building Own It Nutrition from the ground up. This included creating a social media strategy, content creation, and analyzing data to drive engagement.
@ownitnutrition on Instagram
I also created a membership platform, including the design of the website and course cards and the evergreen video content and branded resources within each course.
Own It Nutrition Course Library

COMMUNITY ENGAGEMENT & BRAND RELATIONS

To promote events, I have created several effective email and social media campaigns. Along with campaigns, I am skilled at designing branded marketing materials. For example, I recently had the opportunity to partner with Red Bull for a performance nutrition talk at a snowboard retreat in Michigan. I utilized Red Bull’s branding kit to create marketing materials for this event.

COMMUNICATIONS

Importantly, I have excellent communication skills. I have written professionally for Healthline Media, am published in an academic text, and have published several articles online and in print. I am also very comfortable public speaking, and have marketed my own business through speaking engagements, podcasts, and news segments.

Good Morning Vail

News Segment

Thank you for considering my application. I would love to be a part of SSCV's next chapter! Please reach out if you have any questions or would like additional samples of my work.

608-770-7619 [email protected]